Mobile Advertising

It’s friday - and that means going to the pub lunchtime for a quick drink with work colleagues.

I was in the local and had just got my drink and sat down with my colleagues when my phone went off in my pocket. Expecting to see a text message from a friend, I was presented with a ‘Receive Bluetooth Message from Pitcher & Piano‘ - Thinking that it would be a promotional offer for a discount off of drink I accepted.  The message arrived and on opening I was presented with the following:

Nokia N95 - Bluetooth Advertising

I had to laugh as the message was an advert for the Nokia N95 (on my Nokia N95!)

With that, I looked up and saw that the large wall mounted screen in front of me was showing rolling adverts of the Nokia N95 with a competition to win one by entering an SMS shortcode.

It would seem that Nokia weren’t wrong why they said they were launching a huge media campaign for the N95!

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